ATEN is reaping the benefit of their investment in online marketing programs

Sunanya Hazarika, Marketing Manager, ATEN

“Workplace safety is a primary focus at ATEN and we solicited employees, partners, and customers to stay at home. ATEN is not new to the concept of remote working, we have teams working from various locations across India, and so the transition was smooth. By using a combination of technology, discipline, and timeliness, we have ensured that all our employees are safe and sound, while our customers; business infrastructure remains issue free and online all the time. We encourage virtual meetings and video conferencing to connect safely and effectively with our customers and partners. We are enabling Product Training, leanings and certifications for our associates and business partners to make the best of the safety lockdown.

ATEN has adopted digitalization much before this pandemic, and we have been impacted positively by digitalization. We are currently reaping the benefit of our investment in online marketing programs.

We had foreseen the benefits of the online channels and their impact on business continuity. ATEN is committed to supporting its customers’ business throughout this pandemic and to provide the continuity of service at all times.  We are prepared to support and service our customers in this disastrous situation.”